Some featured businesses and events included in the article:
- Samaritan's Purse
- "Beginning in December and sometimes continuing into March, Operation Christmas Child distributes roughly 8 million shoeboxes to children in 110 countries and territories on 6 continents. Each shoebox contains gifts and essentials, from teddy bears and toothpaste to soap and Slinkys."
- Mast General Store
- "The powerhouse chain has eight folksy outlets in North Carolina, South Carolina and Tennessee. "It's all about community,' says (VP operations Fred) Martin. 'The foundation of Mast General Store and the spirit of the High Country is that people's individual passions and their activities are important.'"
- Blowing Rock Jazz
- "After a glance at the lively arts scene in Blowing Rock, it would blow you away to learn that the town's population in roughly 1,500. One of the community's highlights is the Blowing Rock Jazz Society, which offers concerts every second Sunday of the month at the Meadowbrook Inn."
- Blood Sweat and Gears Cycling Event
- " . . . Blood, Sweat and Gears, a 100-mile cycling race that demands more than 13,000 feet of hill climbing . . . "
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